This week we find out why Barbie will soon be a lot paler and why Bing.com is the hottest search engine out there.
Barbie’s newest career: a computer engineer. New York Times 02.12.10
Victoria’s Secret Talks Romance on Bing.com, Brandweek 02.10.10
Great minds…
This week we find out how IBM uses Disney World to get its message across, and why we’ll soon be seeing a show produced by Oprah about Oprah and her last Oprah show, to be played on an Oprah network.
IBM Games Highlight Benefits of Smarter Planet, CNET News,…
With NBA All-Star Weekend only a week away, Adidas has created a viral video to promote the lightest-ever footwear and apparel lines. The video strategically encourages viewers to visit the Adidas website and YouTube page and gives an incentive for consumers to share. This genius marketing move allows viewers to watch…
For the longest time lacrosse players and fans like myself have looked for validation, that the sport we play and admire is worthy of press and should be broadcasted more frequently as it is the fastest growing sport in the United States. In fact, according to US Lacrosse, the national governing body of…
I am a self-proclaimed Gleek. I- along with thousands of others- make sure my DVR is set every week to record the trials and tribulations of Will Shuester and his nerdy band of singing saps on Fox’s hit TV show “Glee.” And, sadly, now that it is on hiatus while “American Idol”…
