TWEED Flashback

Great minds think alike, right? TWEED Flashback is helping minds connect by scouring the web once-a-week for any and all relevant entertainment, branded content and industry stories. Get a heads up and stay in the know with TWEED Flashback.

ENTERTAINMENT NEWS

NFL Players Take to Twitter to Celebrate the Return of Football Mashable 07.25.11

Are you ready for some football? NFL players on Twitter certainly are.

Ryan Seacrest, Bravo Team for Show About Young, Rich Persians in LA The Hollywood Reporter 07.20.11

Much as MTV did with 20 and 30-something Italian-Americans on the Jersey Shore, Bravo will offer its viewers a peak into the world of young and moneyed Persian-Americans living in Los Angeles. The docu-series, tentatively titled Shahs of Sunset, centers on the opulent lives of young adults who together navigate their post-college lives, careers, families and traditions.

Simon Fuller Sues Fox Over “X Factor” NYT 07.20.11

In a move escalating a long-standing rivalry between Simon Cowell and Simon Fuller, two of the most powerful television producers in England — and former partners in the success of “American Idol” — Mr. Fuller filed suit Wednesday in California against the Fox Broadcasting Company over the coming “Idol”-like singing competition show, “The X Factor.”

ADVERTISING NEWS

Toyota’s GPS App Lets Kids Drive From the Backseat Adweek 07.26.11

The ToyToyota “Backseat Driver” app lets kids in the backseat take a virtual drive, linked by GPS to the parent’s actual driving route.

Kim Kardashian Suies Old Navy for Using Look-Alike Model in Ads Adweek 07.20.11

Kim Kardashian is reportedly suing Old Navy for using a model who looks like her in ads. Kardashian claims Old Navy is intentionally misleading the public into thinking she’s the endorser, not Melissa Molinaro, by doing things like pointing out the resemblance on Twitter. She’s asking for $15 million to $20 million.

McDonald’s to Introduce Multi-Year Nutrition Awareness Campaign Brand Channel 07.25.11

McDonald’s will unveil its new nutrition commitments tomorrow morning via a live webcast with Jan Fields, McDonald’s USA President, and senior director of nutrition Dr. Cindy Goody.

BRANDED ENTERTAINMENT NEWS

Domino’s Pizza Runs Unfiltered Customer Comments on Times Square Billboard Mashable 07.25.11

In an effort that may fall somewhere between brave and foolhardy, Domino’s is running an electronic ticker in Times Square displaying in real-time what consumers really think of the brand.

Bacardi Turns Facebook “Likes” Into Real-World Events PSFK 07.19.11

The line-ups for the ‘Like It Live, Like It Together’ experiences — hosted in New York and Las Vegas — were decided entirely by the brand’s online Facebook following. The fans could vote with Facebook ‘likes’ for their favorite cocktails, music acts, foods, leisure activities and forms of entertainment, which Bacardi then converted into features at their events.

Old Spice Guy Isaiah Mustafa Accepts Fabio’s Challenge Mashable 07.25.11

Things are heating up in the battle to be the true Old Spice Guy. After Fabio threw down the gauntlet in grand style Monday morning, Isaiah Mustafa has responded in his own hyper-verbose manner.

SOCIAL MEDIA & TECH NEWS

Now You Can Watch Streaming Movies on Walmart’s Website Mashable 07.26.11

Walmart’s entree into movie streaming puts the company in competition with services like Netflix, as Vudu is available on a offered of consumer electronics devices and makes movies available the same day they are released on DVD or Blu-ray.

LinkedIn Launches Button That Lets You Apply for Jobs Mashable 07.25.11

The business-oriented social network is billing the new feature as “the future of job applications.” The company’s goal is to make the job application process as simple as a click.

Sony: World’s First Instagram Music Video Digital Buzz Blog 07.20.11

Addicted to Instagram and love music festivals? Well you might like this, Sony Music is giving you the chance to be part of a new crowdsourced Instagram video to be used for “The Vaccines” upcoming new single called “wetsuit”.

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