For over a year now, Disney CEO Bob Iger has been working to invest more heavily in the online space to cultivate engagement and build loyalty among users.

More recently, he announced Disney’s plans to charge for content online.   The Mouse House is currently exploring a subscription model…

The weather’s not the only thing that seems to be warming up.  The relationship between the Screen Actor’s Guild (SAG) and the Alliance of Motion Picture & Television Producers (AMPTP) also seems on the up-and-up.  Just before the weekend both parties announced a tentative two-year deal was reached. 

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A recent article in Ad Age argued that the major broadcast networks are rethinking their method of programming.

In the past, the majors have claimed to feature a full year of original programming, yet they have essentially rendered the summer season futile – filling it with re-runs and second-rate shows.  In…

A year has gone by, and yet, Hollywood finds itself in an all-too-familiar state.  The work slowdown that plagued the 2008 development season due to the threat of a strike has emerged once again – this time from SAG. 

Last year the WGA, frustrated by failed attempts to negotiate…