Following an extensive agency review that spanned almost four months, 110 inquiries and 75 sets of credentials from a multitude of agencies, and hours and hours of pitches, NASCAR has chosen Ogilvy & Mather as its advertising agency of record.
“Far and away the best prize that life offers is the chance to work hard at work worth doing.”
- Thomas Jefferson
Here at Ogilvy & Mather, we are passionate about great brands. We appreciate the opportunity to channel our combined skills to enable brands to rise above their competitors while creating meaningful experiences for their consumers. We bring a brand’s true ideals to life.
It has been a busy yet rewarding summer here at Ogilvy & Mather. Following a year of hard work, late nights preparing for pitches, and around-the-clock account management…
We are thrilled to launch the Branded Content Marketing Association (BCMA) North America Chapter today!
BCMA North America is steered by Doug Scott, President of OgilvyEntertainment and International Director of BCMA. The new BCMA chapter is the first trade association in North America dedicated exclusively to the development of the branded content industry. Established in the United Kingdom, the BCMA unites a distinguished network of content-led branding experts to build and grow new partnerships and drive industry growth. “We are delighted to launch BCMA North America and are excited that the BCMA is broadening its reach into this important territory,” said Andrew Canter, CEO of BCMA.This evening, BCMA North America celebrates the official launch of its chapter in New York City at the worldwide headquarters of Ogilvy & Mather, featuring a high profile roster of prospective members.“There has never been a better time to bring together the brightest minds in the industry and further define creative, production and measurement standards in the branded content space,” said Doug Scott, Chairman of BCMA North America.
OgilvyEntertainment is proud to announce that Horizons has won two awards at the first ever Brave Awards in the Best Branded Content (Factual) and Best Long Form Branded Content categories. Currently in its second season, Horizons is a thought-provoking television series which engages the business leaders who are revolutionizing the way humankind will live and work over the next decade. The series, as well as its microsite, were independently developed by…
Time Warner Cable recently partnered with the 2012 X Games in Los Angeles, enabling fans to enjoy the event even better. OgilvyEntertainment collaborated with Time Warner Cable from initial ideation, to development of The Hanger, to management of the execution.
Time Warner Cable’s involvement began with…
