This week US Open becomes Foursquare integrated and Facebook “Likes” more profitable than Tweets.

US Open Becomes The First Ever Fully Integrated Foursquare Sporting Event PSKF  3.21.11

Facebook “Likes” More Profitable Than Tweets Mashable 3.17.11

This week’s video is a unique perspective on SXSW, in case you weren’t able to make it.  OgilvyEntertainment had a few team members out there — maybe you can spot them in the crowd!?

This week Whole Foods sponsors a film festival and Hulu produces content?!

Whole Foods to Sponsor Environmental Film Festival NY Times 3.13.11

Hulu to Produce Original Content The Hollywood Reporter 3.14.11

This week Facebook gets into the movie business and Charlie Sheen dominates the media.

Meet Your New Media Company: Facebook Ad Age 3.8.11

Charlie Sheen Gains 200,000 Twitter Followers Day He’s Fired Hollywood Reporter 3.8.11

This week product placement debuts in the UK and the Oscars were all over social media.

TV product placement makes a typically English debut The Telegraph 2.28.11

83rd Annual Academy Awards: How Tweet It Was BrandChannel 2.28.11