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The 2013 CLIO Awards are tonight! To register, visit www.clioawards.com. Follow all the Twitter action with @CLIOAwards and #CLIO2013.

ALL winning work will be featured in the CLIO Winners Gallery at the American Museum of Natural History’s Powerhouse. The gallery is accessible via the Weston Pavilion Entrance (Columbus Ave at 79th St) and is free and open to the public from 10AM to 5PM today only.

Congrats to all 2013 winners!

CategoriesTip of the Hat

Want to get that online TV show up and running? Now’s your chance! Introducing STREAM, the world’s first marketplace and conference for original online television. On June 3rd and 4th in Santa Monica, CA, the inaugural STREAM event will bring together the independent production community with the leading internet TV development executives, media agencies, and brands to mix, mingle and explore how to work together more effectively.

Doug Scott is proud to be a member of the STREAM Advisory Board which includes prominent leaders from AOL, FremantleMedia, Electus, Funny or Die, and more. The complete agenda includes some of the biggest names in Internet TV including Anna Robertson, Head of Yahoo! Studios; Morgan Spurlock, President of Warrior Poets; Frank Cooper, CMO Global Consumer Engagement of PepsiCo; and, of course, our main man Doug.

STREAM’s Early Bird Ticket Special ends this Friday, May 3rd, so head over to http://streammarket.tv/ to learn more!

CategoriesTip of the Hat

Perrier® Sparkling Natural Mineral Water, the premium and ultimate refreshment beverage and Ogilvy & Mather Paris unveil Secret Place, a digital experience that invites guests to participate in the ultimate secret party in Paris. This digital interactive feature film is Perrier’s most innovative campaign to date, allowing users to live out the experience through the eyes of 60 different characters at an exclusive party, and inviting visitors to enter a sweepstakes for a chance to win an invitation to one of five of the wildest parties across the globe.

Created by Ogilvy & Mather Paris and intended for mature audiences only, Secret Place was designed to appeal to the edgy, Perrier drinker who is looking for the ultimate experience both in life and online.

“Our goal was to give people the opportunity to live an experience they wouldn’t normally live, but have always dreamed about,” said Chris Garbutt, Chief Creative Office, Ogilvy & Mather Paris. “And thanks to Perrier, you can live it not once, but multiple times, through the eyes of multiple characters. This is an idea that is only possible thanks to the technology we have at our disposal today, and a bit of creative thinking.”

In addition to the desktop version, Secret Place will be available on mobile devices through an application that runs on iPhone, iPad and Android. This application allows users to navigate through each room of the party and find the secret bottle of Perrier.

The interactive Secret Place campaign will be supported by other marketing initiatives including social amplification and a digital media buy.  The sweepstakes will run in 20 countries across the globe.

Created in celebration of Perrier’s 150th anniversary, Secret Place combines brand entertainment with gaming. Within Secret Place, five clues can be found that will lead to a special hidden Perrier bottle, where guests can enter the sweepstakes for a chance to win a trip for two to Carnival in Rio, Ibiza in Spain, St. Tropez in France, Art Basel in Miami or New Year’s Eve in Sydney, Australia. One winner will be selected each week for the five weeks of the campaign.

To enter the experience, visit www.perriersecretplace.com

CategoriesTip of the Hat

Fast Company’s Innovation Uncensored event is founded on the principles of innovation, insight, inspiration and impact. During the two-day “master class” from April 23-24, Fast Company turns its coverage into real-world conversation by giving attendees live access to top business visionaries and forward-thinking companies. The event includes a mixed agenda covering technology, design, marketing, entertainment, venture capitalism, energy, infrastructure, non-profits, and branding. But this year’s edition of Innovation Uncensored will undoubtedly be the best one yet since Ogilvy & Mather is a key partner! Learn more at http://ny.innovationuncensored.com and stay tuned to our Twitter feed (@OgilvyEnt) for live coverage.

 

 
CategoriesTip of the Hat

Hooray! The 34th Annual Telly Awards has bestowed our Tristan Shone film for client Lenovo their highest honor (the Silver Award) for Promotional Branding and a Bronze Award for Business-to-Consumer Online Video. This year, the Telly Awards received over 11,000 entries that were evaluated based on creativity, skill and dedication to the craft of film and video production. While we admit to already having a few Telly awards on the shelf for Hellmann’s “The Real Food project”, Capri Sun “The Disrespectoids” and DuPont “The Horizons Project”, we’re chuffed to be among this year’s accomplished list of winners.

And best of all…we have the chance to win one more Telly Award with your help! The Lenovo film is also a contender for a People’s Telly Award, giving the public the power to view and rate submissions on the Telly’s YouTube page. So, what are you waiting for? Click this link to give our film your seal of approval: http://bit.ly/11MFz9l.

 

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